A tale of a Mexican-born fashion designer who transitioned from a career as a chemist in the oil and gas industry to pursue her true passion for fashion, eventually becoming a U.S. citizen.
Starting modestly nearly two decades ago with just one boutique, she embarked on a global quest to discover premium fabrics and skilled production specialists to establish her original fashion brand – Sofia. From Sofia, Paula has expanded to include Babette – The Label.
Driven by her passion for design, she expanded her business, now supplying
clothing to numerous retailers throughout the Southeastern United States.
Despite her burgeoning success, Paula remains deeply connected to her roots and values. She often reminisces about her childhood in Mexico, where her mother instilled in her a love for vibrant colors and classic designs.
These early lessons have profoundly influenced her design philosophy, which marries traditional Mexican artistry with contemporary fashion trends.
As her brand grew, Paula is a vocal advocate for sustainable
fashion. She prioritizes ethical sourcing and production processes, ensuring that her collections not only look good but also is good for the environment and the artisans involved. Her commitment to sustainability continues to earn her accolades and a loyal customer base that appreciated her efforts to make a positive impact.
Today, Sofia is not just a fashion brand; it is a symbol of perseverance, innovation, and cultural pride. Paula’s designs continue to captivate and inspire, proving that with hard work, dedication, and a bit of daring, dreams really can come true